Who We Are

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A-Frame is a boutique management agency representing the creatives behind the looks, campaigns and moments that move beauty and fashion forward. With offices in New York, Los Angeles and London and a global network spanning Korea, India, Mexico, the UAE and beyond.

Our roster reflects the world we actually live in — diverse across background, craft and point of view — and so does our team. That range is not incidental; it’s what gives the work its edge. Our artists partner with everyone from legacy houses like Chanel, Dior and Armani to culture-driving brands like Rhode, SKIMS, Adidas, Barbie and Airbnb, and increasingly across industries that go well beyond beauty. We don’t just follow where the industry is headed. We’re already there.

Our Mission

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We exist to build careers, not just book jobs. At A-Frame, we believe talent should never have to rely solely on their craft for income. Our mission is to empower every artist on our roster to expand their influence and create sustainable, long-term revenue streams through strategic brand partnerships, content creation and entrepreneurial ventures.

Many of our artists have successfully become content creators in their own right, partnering directly with brands like Unilever, American Express, ULTA, TJ Maxx and Beauty Industry Group. We take pride in helping our talent become their own revenue engine, not just a name on a call sheet.

How We Work

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We act as agents, strategists and creative partners to both our talent and the brands we collaborate with. Our teams specialize across different sides of the business, from bookings and brand partnerships to content strategy and events, which means our artists get access to opportunities that don’t exist under one roof anywhere else. We handle red carpet, editorial, advertising and commercial bookings as well as long-term contractual partnerships, major campaign activations and sporting events.

On the brand side, we work closely to develop creative concepts and multi-market partnerships, ensuring every collaboration feels authentic, culturally relevant and built to perform. We also curate strategic event experiences that connect key industry players, press and brands in settings designed to spark real relationships and real business.

Where We're Going

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A-Frame was founded in May 2020 by Samantha Jeudy, Noelle Keshishian, Alexandra Feldman and Antonio Palacios with a clear conviction: the talent management industry needed a home that actually invested in its people. That conviction has not changed, but our ambition has grown.

We are building the agency that sets the standard for what representation looks like. One that reflects the real world in its talent, its team and its thinking. From global brand campaigns to sporting events, from pharmaceutical partnerships to fashion week, A-Frame is wherever culture is moving. And we intend to keep it that way.